Press
GlowCaps In The Press
It's Your Lipitor on Line 2
"I would think some health agency might want to get involved—sticking to a prescription’s schedule can also drive down health care costs."
Beep! It's Your Medicine Nagging You
"Express Scripts Inc., the big St. Louis pharmacy-benefit manager, is about to test an electronic pill container that issues a series of increasingly insistent reminders, in a national study among patient members."
“A small percentage of people take too many pills. By far the biggest problem is taking too few, or none at all.”
“David Rose's...company, Cambridge-based Vitality Inc., is the maker of GlowCaps, a telemedicine solution that reminds patients to take their pills via a “smart” pill cap and reports back to doctors and loved ones. The value proposition targets both insurance and pharmaceutical companies: For pharmas, better adherence to medication regimes boosts the bottom line.”
Peer Pressure and Other Pitches
"Vitality Inc., a Cambridge, Mass., start-up, wants to apply behavioral economics to prompt people to take prescriptions."
Qualcomm, AT&T Move in on 'M-Health'
"Using AT&T's wireless network, the GlowCaps service can also send a weekly update on the patient's pill-taking practices to a family member or a doctor."
"Some people feel guilty when evading their doctor’s recommendations; others need a logical reason to follow an instruction. Cambridge, MA-based Vitality tries to factor in these differences in motivations and psychological makeup to spur patients toward a common goal: to make sure they take their medications as prescribed."
AT&T to provide wireless service for Vitality GlowCaps
"AT&T ...has just now announced that it will also be providing service to two other fairly unique products. One of those is Vitality's GlowCaps pill bottle caps, which are able to call or text you if you forgot to take your pills, and keep track of each time the bottle is opened and ensure that prescriptions are refilled before the bottle's empty."
“By one estimate, the US economy loses $100 billion annually because of patients who don't take prescribed drugs.”
Useful and Unique Medical Gadgets
Watch Greg Harper, president of HarperVision, present Vitality GlowCaps on ABC News.
Medicine Bottles Get Net Connection
"An Internet-connected pill bottle cap sounds a bit over the top, but its creator says the device can generate real health improvements, cost savings, and even revenue for insurance and pharmaceutical companies."
“There is a new product called GlowCaps, which tackles the problem of aging relatives who occasionally forget to take their medications.”
“The bottle will glow and ring aloud when it’s time to take a pill. And it will report slackers: A pill-skipper can expect at least one robotic telephone call per missed dose.
Insurers, drug makers and pharmacies will pay for the bottle, on the grounds that it will keep people healthier and sell more pills.
And benefiting quietly in the background will be Atlanta-based AT&T Mobility, whose wireless system supports the bottle's smarts.”
"A Cambridge, Mass.-based startup called Vitality Inc. was set to announce the pill-bottle system Thursday, saying it helps solve one of the biggest problems in medicine: that people don't consistently take the drugs they're prescribed."
Electronic Medicine Reminder
"Vitality GlowCaps use technology to not only remind patients that it's time to take their meds, but also inform family members, caregivers, doctors and pharmacists that a prescription regimen is being followed and even when it's time for a refill."
“Vitality, his new venture, aims to bring that design philosophy to the world of healthcare.”
"GlowCap, a new Internet-connected pill cap from startup Vitality, will help you remember when to take your medicine."
Vitality GlowCap hands-on at CTIA
"We just got a quick look at one of those Vitality GlowCap bottles. It's about as dead simple as it looks: the LED at the top of the cap glows... and with the right amount of adult supervision you can push down and twist off the cap."
Go with the Glow
"It sounds simple enough. Your doctor gives you a prescription to take one pill a day. But by day four, you realize you've forgotten one of those daily doses. So do you take two pills? Call the doctor? Wish you’d used the Vitality GlowCaps system?"
Vitality, Connecting Pill Bottles to the Internet, Nudges People to Remember Their Meds
"If you’re the kind of person who needs a little help remembering to take your prescription meds, Cambridge, MA-based Vitality might have just the technology you need."
Smart packaging can improve habits and transform healthcare
"Successful programs for smoking cessation, exercise, and dieting teach us that social feedback loops are key to effective behavioral change. The best programs combine social dynamics with immediate personalized feedback. They educate, they nurture and they admonish. They coach. We can channel these lessons of behavioral change to improve medication adherence. Smart medication packaging can be the catalyst."
"How light, sound, and an Internet-connected pill-bottle cap reminds patients to take their prescriptions and alerts caregivers when they forget. "
“Anybody who has an older parent, relative or loved one will consider this new product a breakthrough.”
Cambridge company makes a "smart" bottle cap
WBZ New England Business Editor Anthony Silva talks with David Rose, founder and CEO of Vitality, Inc.
Vitality GlowCaps - Prescription Adherence Device
"It’s estimated that half a million people take at least one pill a day, and adherence is a common issue. Busy parents, business travelers, seniors living alone, and kids — we all forget at some time or another. GlowCaps can help you remember."
"This is a need to have product for anybody challenged to take a daily medication, vitamin, or pill"
David Rose speaks at the Lift conference on what persistent human needs can teach us about what to invent and become inspiration for what to invent.
“Finally there's a pill cap that illuminates and plays music, reminding patients to take their medication.”
“However, they haven’t made a miracle memory drug just yet, so that’s where GlowCap comes in.”
“Vitality is looking to give those one-off prescriptions a bit of added intelligence to make sure they get taken on time.”
David Rose talks about GlowCaps at CTIA Wireless 2009
"Vitality, Inc. provides retail pharmacies, pharmaceutical manufacturers, and health system administrators with a new approach to improving medication adherence."
Click to watch Vitality GlowCaps on the Colbert Report:
Click to watch Vitality GlowCaps on the Today Show:
Watch Vitality President Josh Wachman present at Ignite Boston 6
GlowCaps featured on the Daily Grommet
GlowCaps at CeBIT
