Management Team

David Rose

David Rose is a technology visionary, serial entrepreneur, and is Chief Executive at Vitality, a company that is reinventing medication packaging.

Previously, he was founder and CEO of Ambient Devices where he pioneered embedding Internet information in everyday objects like umbrellas, light bulbs, bathroom mirrors, and refrigerator doors, to make the physical environment an interface to digital information.

Rose is the inventor on many patents including online photo-sharing, information visualization, interactive television systems, ambient displays, proximity sensing displays, and smart medication packaging.

Rose teaches a popular course in tangible user interfaces at the MIT Media Lab. He speaks frequently on product innovation at industry conferences and corporate retreats.

He received Bachelor degrees in Physics and Fine Art from St. Olaf College and earned a Masters degree from Harvard University.

He lives in Brookline with his wife and two young children and enjoys singing in the Tanglewood Festival Chorus.

Joshua Wachman

Joshua Wachman has a track record developing head-turning products and building innovative businesses in technology, media & entertainment, financial services and consumer healthcare.

He began his professional career as an Imagineer developing theme parks and new businesses for Walt Disney’s highly secretive R&D division.

As President of WatchPoint Media, Wachman was the creative and technical visionary behind a “clickable video” technology that embedded advertising and commerce hyperlinks directly into cable and satellite TV.

As Vice President of Business Development for Fidelity’s Online Strategy Group, Wachman led new product development and was point-person for strategic initiatives in social networking, multi-media publishing and content syndication.

Wachman has been retained as a technology strategist by Sony, The National Inventors Hall of Fame, Ambient Devices, Viant, Dreamworks and Fidelity. He has a film credit for special effects work in the Dreamworks film ANTZ and holds several patents.

He earned his Bachelors and Masters degrees at MIT where he studied at the renowned MIT Media Laboratory.

He resides in Newton, Massachusetts with his wife and 3 children.